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Feedback Strategies to Further Your Business

Wednesday, 25 February 2015 by

Ever been to a restaurant where you ordered a steak that was so undercooked, you could still hear it moo? And when the waiter asks you, “Is the food ok?” you say, “Yes, its fine.” This is all too common in the world of customer feedback. Businesses don’t provide their customers with an opportunity to

Though it may seem counterintuitive, hearing customer complaints is actually a good thing. It indicates that your customer feedback system is working, and gives you the opportunity to save the customer and correct systemic issues within your business. This can dramatically improve customer recovery, retention and overall satisfaction. Statistics show if you resolve a complaint

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